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Brother launches Refill Tank System MFC in India

Japan based Brother International Corp world renowned manufacturing giant for IT peripherals  has officially announced the release of their latest Inkjet Multi-Function printers with new  features a  cartridge-free printer that uses a refillable ink tank at Delhi in Suryaa hotel . This exciting series introduces low cost ink bottles with ultra-high 6000 page-yield, and a smart design with embedded tank that takes the hassle out of ink refilling.

The latest offering from Brother comprises three 3-in-1 inkjet Multi-Function Centre DCP-T300, DCP-T500W, DCP-T700W priced at Rs. 11,100, Rs. 12,150 and Rs. 14,740 respectively.

Aimed at high print volume users who appreciate bigger savings, Brother’s new inkjet Multi-Function Centre range features highly affordable 6000 page-yield for black ink, which helps users enjoy lower running costs.Plus, with Brother’s affordable original refill ink, users minimise the risk of print head damage that arises from using non-official ink. This in turn reduces repair and replacement costs. Its ultra-high yield ink bottles also let users make less frequent ink purchases and enjoy added convenience.

In addition, the new range showcases a smart design that helps users simplify the ink refilling process. Firstly, its ink tankcover is conveniently located at the front of the Multi-Function Centre, which allows for easy access to the ink tank, and makes ink refilling effortless for users. Secondly, the embedded ink tank features a see-through cover at the front, which makes it easy for users to check how much ink is left.The embedded ink tank design also frees up precious desktop space.

Last but not least, the new models improve work productivity with its range of essential functions. For instance, DCP-T700W enhance work efficiency with Automatic Document Feeder, which allows unattended scanning and copying of multi-page documents quickly and easily. Users may also save resources and share the Multi-Function Centre with a number of users conveniently through Wireless LAN. In addition, the range’s fast print speeds of up to 12 monochrome and 10 colour pages per minute are suited for high print volume users who value efficiency. Moreover, with paper tray of up to 100-sheet capacity, users avoid frequent replenishment of paper.

Business user printing from small office home office (SOHO) or small business environment, our competitively-priced ultra-high 6000 page-yield ink meets the need for low running cost &  best design allows for ink refilling at an optimised 45-degree refill angle. This minimizes ink leakage ,reduces staining, and makes ink refilling a more user-friendly experience says Mr. Toshiyaki Isayama, Managing Director, Brother International India Pvt. Ltd

Brother International is upbeat and bright about Indian market. They are planning to capture market share of 15% for A4 size printers and 25% of market share of Mono Laser printers by FY 2017 compared to 4% and 7% market share, respectively, enjoyed so far by them. To achieve these ambitious figures, Brother International is in the process of revamping its channel distribution, after sales service support, branding of its products and investing heavily on advertising says Mr. Toshiyaki Isayama.

8-May-2015 08:12:41
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