Buffalo Technology has launched a new incentive scheme for its' resellers, valid till 31st August 2010.

 Announcing the scheme, Susumu Kobayashi, Country Head, Buffalo

Technology said, "Buffalo has introduced the scheme for the larger benefit of channel

partners who have shown keen interest to promote Buffalo's product line. Under this scheme, we aim to encourage our channel partners' for better margins and profitability and establish brand pull."

 The scheme is valid for all the resellers across PAN India. The resellers have to buy the products in standard quantities from authorized channel partners of Buffalo to avail benefit from the current schemes.

 Buffalo recognizes the need to reward its partners and is confident that such attractive schemes will act as a tool for motivation, since the resellers and channel partners have always been the integral part of a business. The main objective of this reseller scheme is to increase the channel base and penetration in the secondary channels.