In order to ensure the sustainability and in-depth exposure of Taiwan’s Technology, TAITRA - Taiwan External Trade Development Council has organized a nationwide campaign to promote Taiwanese technology brands in India. To support this unique & promising initiative, D-Link - the end-to-end networking solutions provider for consumers and business, has joined hands with TAITRA for the second consecutive year in promoting 'Taiwan Excellence Campaign'.

D-Link as an organization has always been focused on meeting its customers’ networking needs using innovative technology to provide high-performance and cost-effective solutions that deliver better connectivity, security, and efficiency for the home and office users. And 'Taiwan Excellence Campaign 2011' is an excellent platform for the company to reach out to consumers looking at reliable & cost effective networking solution.

TAITRA kicked off 'Taiwan Excellence Campaign 2011' recently with popular actress, Model & VJ Malaika Arora Khan as its brand ambassador. As part of the campaign TAITRA has organized a series of promotional activities for various B2C Information and Communication Technology (ICT) brands in India, this includes mall activities at various cities across India. In order to reach out to more & more consumers present across the country TAITRA has also announced its biggest and unique consumer program of the year ‘IT Travelers Go!’, a contest open for public registration from 11th July to 9th August.

As one of the leading Taiwanese ICT brand, D-Link will showcase its innovative connectivity and communications solutions for home users at 'Taiwan Excellence Campaign 2011' across India. The current consumer product portfolio of D-Link is organized around the concept of a digital home that helps users to connect, share, view, entertain, and work.