At a press gathering to commemorate the opening of its first Exclusive Epson Experience Zone (E³) in Delhi, Epson has announced that retail was going to be a key driver for future growth and it was looking at opening at least 10 more such stores this year. The Exclusive Epson Experience Zone is situated at Nehru Place in the hub of the Delhi’s IT market. The store showcases all the Epson products available including those for Home, Commercial and Office applications.

Sharing details Samba Moorthy, Senior General Manager, Sales & Marketing, Epson India said “Epson achieved a turnover of Rs. 506 crore in the fiscal just completed (2010-11) - a growth of 25% from last year’s turnover of Rs. 400 crore.” With ambitious plans in place he said Epson would be confidently targeting the Rs.1000 crore mark by 2015, if not earlier. He said retail presence would have a very key role to p ay to ensure the ambitious targets would be met. 

Epson India is a market leader and provides digital imaging solutions for every one, including home & office users, photo-professionals and digital labs. The products on display and available for sale at the Exclusive Epson Experience Zone range from personal desktop products to those that can be networked across large organisations, solutions suited for different types of users in various work environments. From faster printers for offices to photo-printers and hi-resolution scanners for photo-professionals and studios; wireless LCD projectors for corporates on the move to high-speed intelligent printers for smooth retail billing. Epson ensures that varied solutions are offered that make life easier, more convenient and less time-consuming.

According to Samba Moorthy, Epson India has created a strong reputation for quality and reliability. Epson Dot-Matrix Printers enjoy a market share of approximately 53 percent, Inkjet Printers and All in Ones 14 percent, Point of Sale printers 52 percent and Projectors 14 percent. In all these categories Epson is either the No.1 or No.2 brand and growing fast.