Grassroots Channels, a provider of turn-key support to global companies to establish local distribution and channel partner selection has announced that it has signed up with Elliptical Mobile Solutions (EMS), the global leader in Micro-Modular Data Center Solutions, to bring their award winning solutions to the region.  Sharad Srivastava, the man behind Grassroots Channels, informed that he expects to launch Elliptical’s innovation solutions in one month’s time. 

 “India will be the first country where we will launch the EMS product line. Other countries in the Indian subcontinent and South Asia like Singapore, Malaysia, Philippines and Thailand will follow in the next few quarters”, informed Sharad Srivastava, Chief Strategist & Founder Director of Grassroots Channels. “We are excited about bringing EMS  to India as the Micro Modular Data Center technology is  an ideal fit to today’s business need affording considerable time and cost savings to users”, he added 

Don E Kennedy, Senior Vice President for International Sales at Elliptical Mobile Solutions commented “Sharad has a proven track record in establishing a dynamic distribution network and we are confident that with him leading our efforts to bring our innovative enclosures for mobile, cost effective, secure and energy efficient data centers to the users in India, EMS will gain traction rapidly across the market.” 

Grassroots Channels offers a unique solution of Build-Operate-Transfer model for setting up clients business in India and South Asia. Under this model, Grassroots Channels will setup the complete distribution business for the companies, operate for agreed period of time with ownership of company’s sales/revenue target and transfer the working business at the end of the contract period.