HP has launched a comprehensive program that expands opportunities for service providers focused on the rapidly expanding cloud market. The cloud services market is expected to grow to approximately $143 billion by 2013.^To take advantage of this dynamic opportunity, service providers need the agility to quickly evolve their business models and go-to-market strategies. However, service providers face budget and resource constraints, along with increasing customer demands for higher service levels and greater security. Service providers need efficient connections to new partners, services and business prospects to help them meet their customers’ needs.

HP CloudAgile offers service providers new opportunities to accelerate and extend their market reach, delivering services faster with lower capital investment. Participants include telecommunications and service providers as well as hosters, systems integrators and value-added resellers.

HP CloudAgile encompasses HP’s enterprise portfolio of servers, storage, networking, software and services.

HP CloudAgile offers service providers:  Expanded sales capabilities with direct access to HP’s global sales force and its worldwide network of channel partners. HP will provide incentives for its sales force and channels to collaborate with CloudAgile qualified partners.

New market opportunities delivering private cloud hosting and cloud bursting services enabled by the industry-leading HP Cloud System platform. CloudAgile partners will be able to become certified CloudSystem hosters, delivering private clouds to enterprise customers while helping to maintain client service levels.

Robust go-to-market support, which includes joint planning and market development funds. Dedicated partner business managers will be assigned to qualified partners to facilitate ongoing sales and marketing collaboration.

Significantly reduced development costs by leveraging complimentary resources. These include the Cloud Operating Environment, a remote-access HP Cloud lab environment, as well as access to CloudSystem equipment to support proofs of concept and services development.

The HP CloudAgile program will roll out worldwide throughout the year.