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HP rolls out “Pay Back Yatra” for its channel partners

  HP has recently initiated a special program called “Pay Back Yatra” to educate and engage with their tier three channel partners on HP’s latest technology innovations brought alive in its new range of LaserJet printers.

 This program will not only help channel partners  understand HP’s value propositions but also aid them serve their customers queries better by giving them in-depth understanding of a HP’s latest LaserJet printers range.

 The “Pay Back Yatra” is a unique initiative that lays emphasis on educating the channel partners through one-on-one focused demonstration session about HP's new LaserJet multifunction printers - HP LaserJet Pro M1136 MFP and M1213 MFP series. To engage with its channel partners, HP has initiated the Spin-O-Wheel contest which gives each partner a chance to win an assured gift. The game is designed to make the participant a winner each time they spin the wheel with gives out prizes ranging from HP’s latest LaserJet Pro 1136 MFP to Nokia phones, from Reebok sunglasses to a host of other must have products!

 

Through this programme, the channel partners will also gain expertise on the industry’s first technologies ever initiated by HP like- Auto-On/Auto-Off technology that uses up to three times less energy than a device’s normal sleep mode. Furthermore, the HP LaserJet is an investment that pays the customer back - saving the equivalent of its purchase price in less than two months(1), and then contributing to the business – both in bottom-line operations savings and in printing that delivers business-driving impact.

8-Jul-2010 02:22:26
CURRENT ISSUE Print Media
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