IBM has announced the opening of a new branch office in Indore, Madhya Pradesh in central India as part of the company's continued geographic expansion initiative to increase its presence in key growth markets and support its global growth strategy.

The new office, inaugurated by Pradeep Mathur, Director – IIT Indore, is one of IBM’s 15 branches across the country and is part of IBM’s ongoing investment in India covering the creation of new facilities, offices, training and recruitment, sales and marketing and corporate citizenship. IBM currently is focused on increasing its presence in smaller cities across the country to meet the growing needs of clients and partners and to establish a footprint in over 40 Indian cities by 2013.

IBM is engaged with clients across multiple industries such as automotive, pharmaceutical, food production, software development, retail, textile and government sector. The existing customer base in the region includes food manufacturers -- Sonic Biochem and Everfresh Bakeries and Pratibha Syntex – a textile manufacturing company.

IBM’s partnership with Sonic Biochem Extractions – an important manufacturer and exporter of soya products - includes a 10-year outsourcing contract under which IBM is responsible for the hosting and management of Sonic Biochem’s entire IT infrastructure including servers, storage, network equipment and security solutions.

With the new office in Indore, IBM is strengthening its ability to deliver more advanced and high-value solutions to its clients such as information management, security and networking, cloud computing, business analytics, strategic outsourcing and hosting services. By working with its business partners in the region, IBM is also able to offer many ‘express offerings’ to the emerging enterprise segment.