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Lenovo Chalks Out Aggressive strategy for Tablet Market in India

Lenovo has announced its strategy for the tablet market. As part of this global strategy, over the next six months, Lenovo will introduce tablets of varying sizes and platforms, thus building a winning range catering to individual needs of its customers.

As part of this announcement, Lenovo launched its first family of tablets – the sleek and stylish IdeaPad Tablet K1 for consumers and the robust ThinkPad Tablet for business customers in India. Soon on the heels of this will be the launch of IdeaPad Tablet A1, which will allure first time buyers with its high value-proposition. These tablets are the company’s first mobile internet devices featuring the Android 3.1 platform. Lenovo’s new tablets deliver an enhanced mobile experience and feature NVIDIA Tegra 2 dual-core mobile processors that offer superior multitasking, faster web browsing with built-in Flash, console-quality gaming and low power consumption for improved battery life.

While the 10” ThinkPad Tablet offers business-friendly features to enhance productivity for professionals as well as security and manageability for IT Managers, the 10” IdeaPad K1 offers surreal entertaining and mobility allowing consumers to enjoy life on the go. The soon to be introduced 7” Ideapad A1 will offer unmatched mobility and entertainment experience at an affordable price.

All tablets are designed keeping in mind the growing need for portability, superior performance, power management and other apps and services offering the users an enhanced computing experience. The users will also have access to apps in the Lenovo App Shop -- a unique app marketplace, which features popular applications that have been tested specifically for Lenovo IdeaPad and ThinkPad Tablets. The Lenovo App Shop offers apps across a wide range of categories including entertainment, books, productivity, social networking, weather and more. 

THINKPAD TABLET: BRINGS ANDROID TO BUSINESS

 • An accurate pressure sensitive ThinkPad Tablet Pen which provides ease of jotting down notes (which automatically convert to handwritten text) mark up documents and draw pictures

• A 2MP front-facing camera for video calls and Social Touch—a unique application that pulls it all together in an easy to use widget

• Facilitates projection of 1080 video to External Displays

 

Starting from INR 29,500/- (16GB,WiFi));  INR 41,900/- (32GB, 3G); INR 46,900/- (64GB, 3G)

IDEAPAD K1 TABLET: OPEN BOX AND PLAY

 •  A 2MP front-facing camera for superior video conferencing and 5MP rear camera for high definition recording

•  Superior connectivity with WiFi, 3G and mini HDMI port for High Definition viewing on an HDTV and the micro SD port for maximizing storage

 

Priced at INR 29,500/-(32GB, WiFi); INR 33,990/- (32GB, 3G)

 

                                     IDEAPAD A1 TABLET: ATTRACTIVE AND AFFORDABLE

 

•  A mobile entertainment device with a 7” premium display and touch, weighing just 1.7 lbps and thickness of 0.5”

•   GPS navigation with offline map available in Lenovo app

•   Optimized for the web with Flash, full DRM and instant data syncing

 

Priced at INR 14,990/- (16GB, WiFi)

 

11-Oct-2011 07:19:38
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