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Lenovo launches Fortnight Offer for the East Region

Lenovo has announced a special Durga Puja offer for a fortnight for its customers in the Eastern Region, enabling them to celebrate the festival with increased fervor.

Lenovo’s special Durga Puja offer provides end consumers an exciting opportunity to win free Titan Gift vouchers worth up to Rs. 4,999/-, with a minimum assured value of Rs. 1,000/- on the purchase of any Consumer Desktop and Notebook at key select retail outlets. These vouchers come with a validity of 6 months and are redeemable at ‘World of Titan’ outlets.

Further, the company in partnership with Intel is undertaking an innovative, multi-city campaign to drive closer to its customers, literally. Intel-Lenovo “Fun-on-Wheels” aims to offer a sneak peek into the company’s latest range of feature rich Notebooks/Desktops.

A mobile van with Lenovo’s new ‘FUN’ proposition will showcase Lenovo’s latest range of products, powered by the latest Intel Core Processor Family, that are packed with a multitude of features complementing FUN to provide consumers a 'touch and feel' experience of Lenovo’s new products. This campaign will cover most parts of the city, with different routes each day.

Wishing everyone a very happy Durga Puja, Alex Li, Vice President, HSB (Home and SMB), Lenovo India, said “Lenovo has made significant progress in the Eastern market, with West Bengal continuing to lead volume growth. Through this campaign, we also intend to reinforce our relationship with our channel partners and regional distributors and increase our sales.”

22-Sep-2010 09:15:08
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