NICE Systems Ltd. hosted its annual Asia Pacific User & Partner Conference “Interactions 2011,” held in cooperation with the NICE User Group (NUG) community that took place at the Hilton Sanya Resort in Sanya, China, July 4 – 7, 2011.

Interactions 2011 brought together close to 400 industry leaders, including representatives from leading government and public safety organizations, telecommunications services providers, and banking and financial organizations. The conference enabled customers, partners and industry leaders to come together to network, share best practices and learn about new industry technological and business innovation.

The conference comprised of Enterprise and Security breakout sessions, and the sessions were a time of discussion and sharing led by NICE users, examining real-life issues that customers face. The sessions also featured additional industry experts who provided insights on key trends, challenges and opportunities in the market.

Interactions 2011 also provided attendees a first-hand look at NICE’s product and solution roadmap, premiering demonstrations of the NICE solution for successfully tackling the challenges of contact center operational efficiency, cross-channel interactions management and the company’s advanced security and situation management solutions.

In addition to 30 breakout tracks from the Enterprise & Security Tracks, there were also a showcase of technology and business innovations at the demo booths, including those of many vendor and partners.

 The Enterprise Track at Interactions 2011 focused on:

• Business Growth
• Contact Center Operations
• Technology Advancements

 The Security Track at Interactions 2011 provided organizations such as airports, utilities, universities, banks and enterprises and Public Safety agencies with in-depth knowledge and best practices for enhancing security-related activities.