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Simmtronics Collaborates with HCL Infosystems DDMS

Simmtronics Collaborates with HCL Infosystems DDMS

Simmtronics Semiconductors Ltd. has joined hands with Digilife Distribution and Marketing Services Ltd (DDMS), a 100% subsidiary of HCL Infosystems Ltd. This partnership will foster a relationship between the two superpowers and further the distribution of Simmtronics Tablets in India. Simmtronics is well known for its manufacturing strength and has positioned itself by constantly launching new models.

DDMS will distribute Simmtronics Tablets products in South and East India. Not only will it enhance their reach beyond tier-1 cities but will also focus on the targeted mid-market customers with open, affordable and easy to deploy solutions.  Digilife will be responsible for Distribution of the Simmtronics Tablets to all LFR’s, Regional Organized Trade accounts,Teleshopping Channels  and Chain Stores across India. Orders from the government will also be targeted and addressed. Through this tie-up Simmtronics is looking forward to an additional turnover of Rs. 300 crores and 6 lakh tablets in the year 2013.

Further, as a part of this tie up, Digilife and Simmtronics will work together on technical, marketing & sales and overall go-to market activities. Digilife will promote their sales through its retail network.



18-Apr-2013 09:25:29