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Wipro Technologies Announces SmartOffers in association with Intuition Intelligence

Wipro Technologies has launched Wipro SmartOffers - a location based solution for banks, in partnership with Intuition Intelligence.

Wipro SmartOffers, primarily targeted at retail banks, will help increase coupon redemption rates significantly by delivering the right offers to the bank’s customers over the mobile or the internet. The solution leverages Wipro’s mobile based applications IP, data models and partner’s algorithms to deliver highly targeted offers.

Wipro’s SmartOffers is optimally built to leverage the unique features of both online and mobile channels. It is a multi-channel application that is integrated with the bank’s retail mobile and online offerings, and supports IOS and Android based smartphones. This solution will link the bank’s internal and external ecosystem; leading to new revenue streams centering on offer optimization and redemption.

10-Dec-2012 15:08:26
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